With World Cup 2022 on the horizon, insured predictor games are a proven marketing tool that have the potential to drive traffic, engage consumers, and offer a successful ‘lucky’ individual or two the chance of a huge insured jackpot prize!
What are insured jackpot predictor games?
Have you ever wondered how a sponsor or brand offers a huge jackpot prize for correctly predicting a few sporting outcomes or answering some sports-related questions? The answer is prize indemnity insurance, and it just so happens that we are specialists in this area.
Organising and running a competition or predictor contest with a huge jackpot prize is an easy way to gain an increase in website traffic, drive sales and content engagement without running the risk of hitting your bottom line if the prize is won. A bespoke game of skill insurance policy, constructed, implemented and administered by McClarrons Sport (at only a fraction of the headline jackpot value) can provide you with a risk-free marketing strategy that is enticing and has the ability to engage your prospective clients.
World Cup 2022 Examples:
Any entrant to correctly pick the World Cup 2022 group finishing positions will win £100k
Any entrant to pick the correct score in the final of the World Cup 2022 will win £202k
Correctly pick the group finishing positions and every match result in the Knock Out Stages of the World Cup 2022 and win £1m
Correctly predict the scores of every match in the Knock Out Stages of the World Cup 2022 and you will win £500k
Why utilise jackpot prize indemnity insurance?
Using this kind of insurance for your next marketing campaign, aligned to a tournament that draws the attention of supporters across the world, can bring the following benefits for your business:
- Increased and prolonged customer engagement
- Increased brand awareness
- Spike in sales activity due to increased awareness and engagement
- Social media engagement and excitement created around your brand
- Positive feelings towards your brand for the offering of a large prize to consumers (but at a small cost to your business)
Introducing a variety of promotions can be an effective way to increase awareness and revenue for your business, but can leave you facing underlying financial risks. Our games of skill insurance helps you mitigate that risk by allowing the sponsor of a promotion to offer a risk-free prize for a small percentage of the cost.
Those who can really benefit from prize indemnity insurance include integrated marketing agencies, retailers, athletic organisations, golf courses, and non-profit organisations. Games of skill insurance covers sporting-related contests, including, but not limited to, basketball court shots, football tosses and field goal kicks, hockey slot shots, golf putting, predictor games, and so on. Your creativity is essentially the limit!
What’s not to like?
If you think Predictor Games of Skill Insurance could be of benefit to you, your sponsor, an association or client you work with, contact us today to talk about some of the creative campaigns we can help you run!
Speak with our Associate Director, Tom Landale, on 07710 417127 or at tom.landale@mcclarronssport.com.
